Social Media is Weird: A How-to Guide on Using Social Media for Ministry

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by Meghan Allred, Deanna Kustas, Angel McCurdy. Campus Crusade for Christ.

Description

This online how-to guide presents a basic but detailed overview of social media for congregations.

Features

examples and links to social media content for your ministry; social media jargon and definitions; social media trends by platform; branding guidelines for color, typography, and imagery; what not to do on social media

Recommended Audience

those with social media responsiblity; communications professionals; clergy or lay leaders

Cost

Free

Practical Applications

Create a social media presence for your congregation by using the basic get-started guidelines presented in this guide.

Use the guidelines and pitfalls presented in this overview to review and update your social media presence.

Follow the social media posting plan recommended in the guide and reach out to your audience creatively with varied, meaningful content. Understand various social media platforms and how to utilize them effectively.

Updated: February 15, 2024

About the Contributor

Karen Goley

Karen Goley uses her resource knowledge and relational style to work closely with congregations as a resource consultant and behind the scenes with our robust database of resources and doing project work. Prior to joining the Center, Karen spent over fifteen years in the human resources field, serving nonprofit and financial services organizations in the Indianapolis area and the suburbs of Chicago.

With faith as her foundation, Karen enjoys spending quality time with her family and is a very proud Purdue University alum. Having earned a bachelor’s degree in Organizational Leadership and Supervision, Karen put her pride on full display by naming the family pup Mackey- after Purdue basketball’s Mackey Arena. Boiler Up!

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