Description
This article provides insight into the giving patterns of millennials and Gen-Z.
Features
Insight as to why younger givers engage in giving; Key areas of focus to draw younger givers; Four tangible steps for attracting and retaining younger givers.
Recommended Audience
Any congregational leader interested in understanding giving trends.
Cost
Free
Practical Applications
- Distribute this article to your leadership and discuss how to implement ideas into your giving and generosity campaigns.
- Reflect on how this information fits into your overall communication, including sermons, website, mission of your congregation, etc.